Samantha has become a figure of empowerment, frequently speaking on issues such as women's ambition and the need for women to stop downplaying their achievements.
: Her portfolio includes co-founding the menstrual wellness brand ZOY and investing in sustainable brands like Nourish You (vegan superfoods) and SustainKart .
Samantha has evolved from the girl-next-door ( Ye Maaya Chesave ) to a high-fashion icon.