Easyjet Rounded Book Font New May 2026

The Psychology of Soft Landings: Decoding easyJet’s New Rounded Book Font

The Old Look (2010–2022):

• Ryanair currently uses a bold, sharp, almost aggressive sans-serif. It reinforces their "ultra-low-cost, no-nonsense" identity. They will likely stick to sharp corners because their brand is intentionally disruptive.
• Wizz Air uses a pink and purple gradient with a tall, geometric sans-serif. They sit in the middle.